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Top 10 Ways That Make One Book Outsell Another Marketing Articles | November 3, 2006
1. Write a non-fiction book. Non-fiction books are 90% of total book sales. It makes sense to write and market non-fiction first. The most popular? How to and self-help books. You can use your p...


1. Write a non-fiction book. Non-fiction books are 90% of total book sales. It makes sense to write and market non-fiction first. The most popular? How to and self-help books. You can use your profits to partially finance a fiction project.


2. Write a mini book. Mini books in any format, like eBooks, booklets, guides or special reports are faster Wholesale Gareon Conley Jersey , easier, and cheaper to write than full length books of 100-300 pages. The can be as short as five pages (special reports), to eBooks that can be 5-100pages (even longer)..


3. Target your book toward women. Women buy far more books than men, about 75%. If your message benefits women, you'll do well in sales. If it's a book your audience needs, it will sell more. It's best to see the need and fill it rather than have an idea? then look for an audience.


4. Keep your book's image sharp.Image is almost everything. Choose your title with care. Your front cover and title have around four to eight seconds to impress your potential buyer. Be clear Wholesale Reggie Nelson Jersey , use metaphor and make sure your visuals connect to your title. . Elicit an emotion by your title words (preferably 5-7 words). What solutions and results does your book promise?


5. Expand your book into a series. Think of the huge success of the Chicken Soup Series. They have one cover for all the titles. One count was 12 million. Think of spin-off products that relate to your book. Some people prefer to learn by listening so the cassette, MP3, or CD-ROM. I recently bought a serial eBook and loved getting two chapters a week? so easy to digest. These formats can actually help you sell more books. Other spin-offs include coaching, consulting, speaking, seminars Wholesale Amari Cooper Jersey , columns, or videos.


6. Impress your potential buyer within eight to ten seconds with your back cover copy. At the top put your headliner. It must hook your readers, stir up their emotions, hit their desire. What benefits does your book offer? How to get more money, heart-centered relationships, more fame Wholesale Jared Cook Jersey , more health? Include from 3-5 bullets of benefits, what your book promises its readers if you have room. Remember, testimonials sell more books than anything else.


7. Create your written marketing plan before you finish your book. This plan covers your first year's launch period and lifetime plan. You'll want to market at least one year. Inexperienced authors wait until publication and lose a great deal of sales. Your plan could include how many books you want to sell or how much money your want to make each month. Include. Wholesale MLB Hoodies Cheap College Shirts Cheap Jerseys Free Shipping Cheap MLB Jerseys Cheap Basketball Jerseys Wholesale Cheap Jerseys Wholesale Jerseys Wholesale Jerseys China Wholesale Jerseys From China Wholesale MLB Jerseys